Embedded Power Corp.
Austin, TX

Product Branding Image: Trade Poster
RTXC - Real Time Operating System

I designed what I think of as a "poster" image that could be replicated anywhere - at trade shows, on letterhead, and in product reviews that would gave us visibility under the shadow of a much larger competitor.

The result was a good low-budget solution with which I was very pleased. This image caused a lot of commentary - mostly positive, but the important thing was that people reacted to it.

I used this imagery in Europe, the US, and in Japan - translating the slogan into the local language appropriately.

There were several different forms, used in magazines, at trade shows, and in email.