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Embedded Power
Corp. Product Branding Image: Trade Poster I designed what I think of as a "poster" image that could be replicated anywhere - at trade shows, on letterhead, and in product reviews that would gave us visibility under the shadow of a much larger competitor. The result was a good low-budget solution with which I was very pleased. This image caused a lot of commentary - mostly positive, but the important thing was that people reacted to it. I used this imagery in Europe, the US, and in Japan - translating the slogan into the local language appropriately. There were several different forms, used in magazines, at trade shows, and in email. |
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